Brand Antarctica : how global consumer culture shapes our perceptions of the ice continent /

Brand Antarctica : how global consumer culture shapes our perceptions of the ice continent / Hanne Elliot Fønss Nielsen.

"In Brand Antarctica Hanne Elliot Fønss Nielsen analyses advertisements and related cultural products to identify common framings that have emerged in representations of Antarctica from the late nineteenth century to the present"--

Saved in:
Bibliographic Details
Main Author: Nielsen, Hanne Elliot Fønss (Author)
Format: Book
Language:English
Published: Lincoln : University of Nebraska Press, [2023]
Series:Polar studies.
Subjects:
Tourism > Marketing.
Branding (Marketing) > Antarctica.
Nature in advertising > Antarctica.
Advertising > Tourism > Antarctica.
Stratégie de marque > Antarctique.
Nature dans la publicité > Antarctique.
Tourisme > Publicité > Antarctique.
HISTORY / Polar Regions.
SOCIAL SCIENCE / Media Studies.
Antarctica > Discovery and exploration.
Antarctique > Découverte et exploration.
Heroes in advertising

Norlin Library - Stacks

Holdings details from Norlin Library - Stacks
Call Number: G155.A54N54 2023
G155.A54N54 2023 Available Place a Hold

Similar Items