Consumer behavior 2024 /

Consumer behavior 2024 / by Richard K. Miller and Kelli Washington.

"Consumer Behavior 2023 presents dozens of surveys analyzing consumer spending characteristics, behavioral responses, and preferences. Easy-to-read summaries of current research and other information useful for retailers, marketers, advertisers, and business consultants are presented. While t...

Full description

Saved in:
Bibliographic Details
Online Access: Full Text (via RKMA)
Main Authors: Miller, Richard K. (Richard Kendall), 1946- (Author), Washington, Kelli D. (Author)
Corporate Author: Richard K. Miller & Associates (Author)
Format: Electronic eBook
Language:English
Published: Miramar, Florida : Richard K. Miller & Associates, 2023.
Edition:Seventeenth edition.
Series:RKMA market research handbook series.
Subjects:
Consumer behavior > United States > Statistics.
Marketing research > United States > Statistics.
Marketing research > United States > Handbooks, manuals, etc.
Consumers' preferences > United States > Statistics.
Consumers > United States > Statistics.
Electronic books.

Internet

Full Text (via RKMA)

Online

Holdings details from Online
Call Number: HF5415.33.U6 M55 2023eb
HF5415.33.U6 M55 2023eb Available

Similar Items