Hashtag campaigns during the COVID-19 pandemic in Malaysia : escalating from online to offline / by Pauline Pooi Yin Leong and Amirul Adli Rosli.
Hashtag campaigns on social media enable users to express their sentiments on various issues and mobilize people to be part of a movement or cause; they have been used effectively by disenfranchised members of society against powerful elites.While some are of the opinion that online campaigns are in...
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Main Authors: | , |
Other Authors: | |
Format: | Electronic eBook |
Language: | English |
Published: |
Singapore :
ISEAS-Yusof Ishak Institute ;
2021.
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Series: | Trends in Southeast Asia ;
TRS21/21. |
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Internet
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Call Number: |
DS518.1 .L46 2021
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DS518.1 .L46 2021 | Available |