Using memes and other digital media to engage internet survey respondents / Catherine Roster.

Research shows that engaged survey respondents may provide higher-quality data. The technological capabilities of Internet surveys offer multiple opportunities for researchers to use digital media to personally engage respondents. The author of this case study identified one way in which digital med...

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Bibliographic Details
Online Access: Full Text (via SAGE)
Main Author: Roster, Catherine (Author)
Format: Electronic eBook
Language:English
Published: London : SAGE Publications Inc., 2023.
Subjects:

Internet

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Call Number: HM626 .R67 2023
HM626 .R67 2023 Available