Guide to business planning [electronic resource] / Graham Friend and Stefan Zehle.
This guide covers every aspect of preparing a business plan, including how to analyze the market, how to model the business and financial statements, the analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a b...
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| Online Access: |
Online Access (A-Z Journals and Newspapers) |
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| Other title: | Economist. |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London :
The economist in association with Profile Books,
c2004.
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