Introduction to social media marketing [electronic resource] : a guide for absolute beginners / Todd Kelsey ; [technical reviewer, Brandon Lyon].
Focuses on ROI (return on investment) to help you think critically about the value social media could bring a business or organization. You'll explore the question of whether or not it's worth it to invest time and money in each social media channel.
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Online Access (A-Z Journals and Newspapers) |
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Other title: | Introduction to Social Media Marketing: A Guide for Absolute Beginners |
Format: | Electronic eBook |
Language: | English |
Published: |
Wheaton, Illinois :
Apress,
[2017]
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Subjects: |
Summary: | Focuses on ROI (return on investment) to help you think critically about the value social media could bring a business or organization. You'll explore the question of whether or not it's worth it to invest time and money in each social media channel. |
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Item Description: | Statement of responsibility partially from cover. Includes index. |
ISBN: | 9781484228548 (online) |