The product manager's desk reference /

The product manager's desk reference / Steven Haines.

Show other versions (11)

Punctuated with useful diagrams; tables; and templates; this comprehensive; versatile; must-read resource is packed with an array of best practices and helpful hints which are critical to the efficient management of products. --

Saved in:
Bibliographic Details
Online Access: Full Text (via EBSCO)
Main Author: Haines, Steven
Format: eBook
Language:English
Published: New York : McGraw-Hill, ©2009.
Subjects:
Product management > Handbooks, manuals, etc.
Marketing > Handbooks, manuals, etc.
Product differentiation.
Business forecasting.
New products.
Marketing.
Product management.
Handbooks and manuals.

Internet

Full Text (via EBSCO)

Online

Holdings details from Online
Call Number: HF5415.15 .H335 2009
HF5415.15 .H335 2009 Available

Similar Items