Brands : the logos of the global economy / Celia Lury.

Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Lury, Celia (Author)
Format: eBook
Language:English
Published: London ; New York : Routledge, Taylor & Francis Group, 2004.
Series:International library of sociology.
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Call Number: HD69.B7 L87 2004eb
HD69.B7 L87 2004eb Available