Advertising : a cultural economy / Liz McFall.

With reference to cultural and economic life McFall argues that analysis has so far failed to engage with the production and consumption of adverts, and that a re-think of our understanding of advertising is long overdue. This text offers an understanding of the historical and material practices of...

Full description

Saved in:
Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: McFall, Elizabeth Rose
Format: eBook
Language:English
Published: London : SAGE, 2004.
Series:Culture, representation, and identities.
Subjects:

Internet

Full Text (via ProQuest)

Online

Holdings details from Online
Call Number: HF5821 .M34 2004eb
HF5821 .M34 2004eb Available