Japan's super salesman [electronic resource] / produced by Brian Davies.
Akio Morita, who co-founded Sony, discusses his path to success, his advertising strategy, and the reasons for his country's domination of world markets.
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Online Access: |
Online Access (via Alexander Street Press) |
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Other Authors: | , |
Format: | Electronic Video |
Language: | English |
Published: |
London :
British Broadcasting Corporation (BBC),
1986.
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Series: | Global business and economics in video.
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