Engaging diverse college alumni : the essential guide to fundraising /

Engaging diverse college alumni : the essential guide to fundraising / Marybeth Gasman and Nelson Bowman III.

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"To help move fundraising staff away from a 'one size fits all' approach, this book provides a comprehensive overview of philanthropy in diverse cultures, including Latinos, African Americans, Native Americans, and Asian Americans."--Publisher's description.

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Gasman, Marybeth
Format: eBook
Language:English
Published: New York : Routledge, 2013.
Subjects:
Educational fund raising > United States.
Education, Higher > United States > Finance.
Universities and colleges > Alumni and alumnae > United States.
Education, Higher > Finance.
Educational fund raising.
Universities and colleges > Alumni and alumnae.
United States.

Internet

Full Text (via ProQuest)

Online

Holdings details from Online
Call Number: LB2336 .G36 2013eb
LB2336 .G36 2013eb Available

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