Digital impact : the two secrets to online marketing success / Vipin Mayar, Geoff Ramsey.
"Win online by attracting the right customers and getting the right performance measurement. Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocat...
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| Online Access: |
Full Text (via ProQuest) |
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| Format: | eBook |
| Language: | English |
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Hoboken, N.J. :
John Wiley & Sons,
©2011.
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| Subjects: |
Internet
Full Text (via ProQuest)Online
| Call Number: |
HF5415.1265 .M39 2011eb
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| HF5415.1265 .M39 2011eb | Available |