Rhetoric, Metaphor, and Organizational Reality [electronic resource] / Susan Koch and Stanley Deetz.
Noting that a shared social reality that is constituted, sustained, and modified in symbolic interaction is central to life in an organization, this paper contends that contemporary developments in rhetorical theory make possible careful descriptions of how discourse functions in maintaining and cha...
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| Format: | Electronic eBook |
| Language: | English |
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[S.l.] :
Distributed by ERIC Clearinghouse,
1980.
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Internet
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| Call Number: |
ED197418
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| ED197418 | Available |