Marketing Higher Education to Adults [electronic resource] / Diana K. Kelly.
With fewer recent high school graduates available to attend college, colleges need to increase their efforts to attract adults. If colleges want to attract more adult students, they must develop a comprehensive marketing plan. The marketing process entails a thorough marketing study that includes a...
Saved in:
| Online Access: |
Full Text (via ERIC) |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
[S.l.] :
Distributed by ERIC Clearinghouse,
1988.
|
| Subjects: |
Internet
Full Text (via ERIC)Online
| Call Number: |
ED302664
|
|---|---|
| ED302664 | Available |