A Model of Alumni Gift-Giving Behavior. AIR 1989 Annual Forum Paper

A Model of Alumni Gift-Giving Behavior. AIR 1989 Annual Forum Paper [microform] / J. Fredericks Volkwein and Others.

Drawing upon both the fund-raising and outcomes literature, a gift-giving model is described that explains the connection between a variety of alumni demographic characteristics, previous university experiences, and gift-giving interest and capacity. Donor behavior is viewed as a function of both ca...

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Bibliographic Details
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Main Author: Volkwein, J. Fredericks
Format: Microfilm Book
Language:English
Published: [Place of publication not identified] : Distributed by ERIC Clearinghouse, 1989.
Subjects:
Alumni.
Demography.
Donors.
Educational Experience.
Fund Raising.
Higher Education.
Institutional Research.
Motivation.
Outcomes of Education.
Questionnaires.
Socioeconomic Status.

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