An Empirical Investigation of the Canon of Delivery The Relationship of Mode of Delivery to Effectiveness in Public Communication /

An Empirical Investigation of the Canon of Delivery [microform] : The Relationship of Mode of Delivery to Effectiveness in Public Communication / Marlene Boyd Vallin.

A study analyzed quantitatively the effectiveness of public communication as practiced by college students in an introductory speech course. The aim of the study was to test empirically the principles of rhetorical theory on which the teaching of beginning public speaking is commonly based. The stud...

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Main Author: Vallin, Marlene Boyd
Format: Microfilm Book
Language:English
Published: [Place of publication not identified] : Distributed by ERIC Clearinghouse, 1991.
Subjects:
Communication Research.
Communication Skills.
Higher Education.
Persuasive Discourse.
Public Speaking.
Rhetorical Theory.
Undergraduate Students.

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