Campaigning to the new American electorate : advertising to Latino voters / Marisa A. Abrajano.

"This is a compelling study of campaign advertising in an increasingly diverse nation. The topic is quite timely and the question of how campaigns reach out to Latino voters will continue to be a subject of great importance into the future. The book is fresh, informative, and readable." Ja...

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Bibliographic Details
Main Author: Abrajano, Marisa, 1977-
Format: Book
Language:English
Published: Stanford, Calif. : Stanford University Press, ©2010.
Subjects:

Norlin Library - Stacks

Holdings details from Norlin Library - Stacks
Call Number: JK2281 .A26 2010
JK2281 .A26 2010 Available Place a Hold