Audience economics : media institutions and the audience marketplace / Philip M. Napoli.

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Bibliographic Details
Main Author:	Napoli, Philip M.
Format:	Book
Language:	English
Published:	New York : Columbia University Press, ©2003.
Subjects:	Television advertising. Television advertising > United States.

Business Library - Stacks

Holdings details from Business Library - Stacks
Call Number:	HF6146.T42 N364 2003
HF6146.T42 N364 2003	Available Place a Hold