Pictorial metaphor in advertising / Charles Forceville.

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Bibliographic Details
Main Author:	Forceville, Ch. (Charles)
Format:	Book
Language:	English
Published:	London ; New York : Routledge, 1996.
Subjects:	Symbolism in advertising. Pictures > Printing. Metaphor. Advertising layout and typography.

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Holdings details from PASCAL Offsite
Call Number:	HF5827 .F67 1996
HF5827 .F67 1996	Available Place a Hold