Non-market strategies in international business : how MNEs capture value through their political, social and environmental strategies / Vikrant Shirodkar, Roger Strange, Steven McGuire, editors.

The Academy of International Business (UK and Ireland Chapter) Published in association with the UK and Ireland Chapter of the Academy of International Business. This book provides theoretical and empirical insights into non-market political and social strategies that firms use when conducting inter...

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Online Access: Full Text (via Skillsoft)
Other Authors: Shirodkar, Vikrant, Strange, Roger, McGuire, Steven
Format: Electronic eBook
Language:English
Published: Cham : Palgrave Macmillan, 2020.
Series:Academy of International Business (Series) (Palgrave (Firm))
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Call Number: HF4999.2-6182
HF4999.2-6182 Available