The challenger customer : selling to the hidden influencer who can multiply your results /

The challenger customer : selling to the hidden influencer who can multiply your results / Brent Adamson, Matthew Dixon, Pat Spenner, and Nick Toman.

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As the bestseller The Challenger Sale proved, challenging the customer is now the key to sales success. But it turns out that's only half the story. It's not just that you challenge but who you challenge that really matters. To win today, you need a Challenger inside the customer organizat...

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Bibliographic Details
Online Access: Streaming Audio (via Skillsoft)
Main Authors: Adamson, Brent (Author), Dixon, Matthew, 1972- (Author), Spenner, Pat (Author), Toman, Nick (Author)
Other Authors: Kramer, Steve, 1950- (Narrator)
Format: Electronic Audio
Language:English
Published: [New York] : Penguin Audio, 2015.
Edition:Unabridged.
Subjects:
Sales management.
Selling.
Customer relations.
Audiobooks.

Internet

Streaming Audio (via Skillsoft)

Online

Holdings details from Online
Call Number: HF5438.4 .A324 2015ab
HF5438.4 .A324 2015ab Available

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