The Adman's Dilemma : From Barnum to Trump.

Engaging with literature on advertising, philosophy, psychology, and cultural theory, as well as a range of fictional and nonfictional ""texts"", The Adman's Dilemma traces the trajectory of the adman from the late nineteenth century to the present.

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Bibliographic Details
Online Access: Full Text (via De Gruyter)
Main Author: Rutherford, Paul
Format: eBook
Language:English
Published: Toronto : University of Toronto Press, 2018.
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Internet

Full Text (via De Gruyter)

Online

Holdings details from Online
Call Number: HF5821 .R884 2018eb
HF5821 .R884 2018eb Available