World class communication how great ceos win with the public, shareholders, employees, and the media / Virgil Scudder with Ken Scudder.

This book details the communication responsibilities of the C-suite, including public speaking, media appearances, internal communication, and investor relations.' It provides examples of good and bad handling of such situations and expert instruction on how to manage them successfully.' I...

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Bibliographic Details
Online Access: Full Text (via O'Reilly/Safari)
Main Author: Scudder, Virgil, 1950- (Author)
Corporate Author: Tantor Media
Other Authors: Scudder, Ken
Format: Audio
Language:English
Published: Old Saybrook, Conn. : Tantor Media, p2020.
Edition:Unabridged.
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Call Number: HD30.3
HD30.3 Available