How innovation really works : using the trillion-dollar R & D fix to drive growth / Anne Marie Knott.

Are you spending too much on R & D? Too little? Is your innovation program successful? And how do you measure that success? Your company is spending millions on R & D every year, but despite your best efforts, that R & D isn't driving growth. If you're like 95% of firms, you ar...

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Bibliographic Details
Online Access: Streaming Audio (via O'Reilly/Safari)
Main Author: Knott, Anne Marie (Author)
Corporate Authors: McGraw-Hill Education (Firm), Brilliance Audio (Firm)
Other Authors: Godwin, Kathleen F. (Narrator)
Format: Audio
Language:English
Published: New York : McGraw-Hill Audio, [2017]
Edition:Unabridged.
Series:McGraw Hill Education on BrillianceAudio.
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Call Number: HD45 .K5958 2017ab
HD45 .K5958 2017ab Available