Persuasion in public discourse : cognitive and functional perspectives / edited by Jana Pelclová, Wei-lun Lu.
"This book approaches persuasion in public discourse as a rhetorical phenomenon that enables the persuader to appeal to the addressee's intellectual and emotional capacities in a competing public environment. The aim is to investigate persuasive strategies from the overlapping perspectives...
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Online Access: |
Full Text (via ProQuest) |
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Other Authors: | , |
Format: | eBook |
Language: | English |
Published: |
Amsterdam ; Philadelphia :
John Benjamins Publishing Company,
[2018]
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Series: | Discourse approaches to politics, society, and culture ;
v. 79. |
Subjects: |
Internet
Full Text (via ProQuest)Online
Call Number: |
P301.5.P47 P46 2018
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P301.5.P47 P46 2018 | Available |