Doing business in India : a guide for western managers / Rajesh Kumar and Anand Kumar Sethi.

The aim of this book is to analyze the nature of European and North American firms' business experience in India with a particular emphasis on understanding the causes of their successes and failure. Part of this is due to the fact that although India resembles the West in some ways, the instit...

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Bibliographic Details
Online Access: Full Text (via Springer)
Main Author: Kumar, Rajesh, 1954-
Other Authors: Sethi, Anand
Format: eBook
Language:English
Published: New York : Palgrave Macmillan, 2005.
Edition:1st ed.
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Call Number: HF5389.3.I4 K86 2005eb
HF5389.3.I4 K86 2005eb Available