Engaging diverse college alumni : the essential guide to fundraising /

Engaging diverse college alumni : the essential guide to fundraising / by Marybeth Gasman and Nelson Bowman III.

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Changing demographics are having a substantial impact on college and university student populations. In order to continue garnering funds and supporting their higher education institutions, development offices and individual fundraisers need to learn more about alumni of color. To help move fundrais...

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Bibliographic Details
Online Access: Full Text (via ProQuest)
Main Author: Gasman, Marybeth
Format: eBook
Language:English
Published: New York : Routledge, 2013.
Subjects:
Educational fund raising > United States.
Education, Higher > United States > Finance.
Universities and colleges > Alumni and alumnae > United States.
Education, Higher > Finance.
Educational fund raising.
Universities and colleges > Alumni and alumnae.
United States.

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Full Text (via ProQuest)

Online

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Call Number: LB2336 .G36 2013eb
LB2336 .G36 2013eb Available

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