The customer trap : how to avoid the biggest mistake in business / Andrew R. Thomas, Timothy J. Wilkinson.
American business is dysfunctional. Companies of all sizes follow the mistaken belief that their products and services are best sold through mega-customers with pervasive market reach, such as Amazon and Walmart. Far too many business leaders fail to realize?until it is too late?that the relentless...
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Full Text (via O'Reilly/Safari) |
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| Main Authors: | , |
| Other title: | How to avoid the biggest mistake in business |
| Format: | eBook |
| Language: | English |
| Published: |
[New York, NY] :
Apress,
[2015]
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| Edition: | First edition. |
| Subjects: |
Internet
Full Text (via O'Reilly/Safari)Online
| Call Number: |
HF5422
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| HF5422 | Available |