Management fads and buzzwords : critical-practical perspectives / David Collins.

Around 5,000 business and management titles are published every year, and increasingly, their preferred mode of presentation is centred on the creation and marketing of buzzwords and fads. This book argues that these management fads and buzzwords deflect critical inquiry and limit useful action beca...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Main Author: Collins, David, 1966-
Format: eBook
Language:English
Published: London ; New York : Routledge, 2000.
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Call Number: HD30.17 .C65 2000eb
HD30.17 .C65 2000eb Available