Rocket surgery made easy : the do-it-yourself guide to finding and fixing usability problems / Steve Krug ; [illustration, Mark Matcho].

"It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach...

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Bibliographic Details
Main Author: Krug, Steve
Other Authors: Matcho, Mark (Illustrator)
Other title:Do-it-yourself guide to finding and fixing usability problems.
Format: Book
Language:English
Published: Berkeley, CA : New Riders, ©2010.
Series:Voices that matter.
Subjects:

MARC

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100 1 |a Krug, Steve.  |0 http://id.loc.gov/authorities/names/no2001013351  |1 http://isni.org/isni/0000000041017985 
245 1 0 |a Rocket surgery made easy :  |b the do-it-yourself guide to finding and fixing usability problems /  |c Steve Krug ; [illustration, Mark Matcho]. 
246 3 0 |a Do-it-yourself guide to finding and fixing usability problems. 
260 |a Berkeley, CA :  |b New Riders,  |c ©2010. 
300 |a v, 161 pages :  |b illustrations (some color) ;  |c 23 cm. 
336 |a text  |b txt  |2 rdacontent. 
337 |a unmediated  |b n  |2 rdamedia. 
338 |a volume  |b nc  |2 rdacarrier. 
490 1 |a Voices that matter 
500 |a Mark Matcho, illustration--Title page verso. 
520 |a "It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out a streamlined approach to usability testing that anyone can easily apply to their own Web site, application, or other product"--Publisher's website. 
505 0 0 |g Opening remarks:  |t Call me Ishmael : how this book came to be, some disclaimers, and a bit of housekeeping. --  |t Finding usability problems:  |g Chapter 1.  |t You don't see any elephants around here, do you? : What do-it-yourself usability testing is, why it always works, and why so little of it gets done --  |g Chapter 2.  |t I will now saw my [lovely] assistant in half : what a do-it-yourself test looks like --  |g Chapter 3.  |t A morning a month, that's all we ask : a plan you can actually follow --  |g Chapter 4.  |t What do you test, and when do you test it? : Why the hardest part is starting early enough --  |g Chapter 5.  |t Recruit loosely and grade on a curve : who to test with and how to find them --  |g Chapter 6.  |t Find some things for them to do : Picking tasks to test and writing scenarios for them --  |g Chapter 7.  |t Some boring checklists : and why you should use them even if, like me, you don't really like checklists --  |g Chapter 8.  |t Mind reading made easy : conducting the test session --  |g Chapter 9.  |t Make it a spectator sport : getting everyone to watch and telling them what to look for --  |g Chapter 10.  |t Fixing Usability Problems. Debriefing 101 : comparing notes and deciding what to fix --  |g Chapter 11.  |t The least you can do : why doing less is often the best way to fix things --  |g Chapter 12.  |t The usual suspects : some problems you're likely to find and how to think about fixing them --  |g Chapter 13.  |t Making sure life actually improves : the art of playing nicely with others. --  |t The road ahead:  |g Chapter 14.  |t Teleportation made easy : remote testing: fast, cheap, and slightly out of control --  |g Chapter 15.  |t Overachievers only : recommended reading --  |g Chapter 16  |t Happy trails/to you : a few final words of encouragement. --  |t Sample test script and consent form --  |g Acknowledgments --  |g Index. 
504 |a Includes bibliographical references (pages 141-143) and index. 
650 0 |a Web sites  |x Design.  |0 http://id.loc.gov/authorities/subjects/sh98000035 
650 0 |a Web-based user interfaces  |x Evaluation. 
650 1 2 |a User-Computer Interface.  |0 (DNLM)D014584. 
650 6 |a Sites Web  |x Conception.  |0 (CaQQLa)201-0390890. 
650 6 |a Interfaces Web  |0 (CaQQLa)000272312  |x Évaluation.  |0 (CaQQLa)201-0379188. 
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650 7 |a Autoformation.  |2 eclas 
650 7 |a Technologies semantiques.  |2 eclas 
650 7 |a Manuels.  |2 eclas 
650 7 |a Web sites  |x Design.  |2 fast  |0 (OCoLC)fst01173252. 
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650 7 |a Web sites.  |2 fss 
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650 7 |a Internet  |x Benutzeroberfläche.  |2 idsbb 
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