Language in international business [electronic resource] : developing a field / edited by Mary Yoko Brannen and Terry Mughan.

Tracing the treatment of language in international business as represented in the Journal of International Business Studies, this seminal collection critically explores the conceptualizations of language that have been adopted or ignored by international business scholars over the years and showcase...

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Bibliographic Details
Online Access: Full Text (via Springer)
Other Authors: Brannen, Mary Yoko (Editor), Mughan, Terry (Editor)
Format: Electronic eBook
Language:English
Published: [Cham] : Palgrave Macmillan, [2017]
Series:JIBS special collections.
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Call Number: HD2755.5
HD2755.5 Available