Risk-sharing in the pharmaceutical industry [electronic resource] : the case of out-licensing / Gerrit Reepmeyer ; foreword by Oliver Gassmann.

"The costs of developing a new drug have reached record levels in the pharmaceutical industry. As any failure of a new drug candidate can lead to significant losses, many pharmaceutical companies are looking for new approaches to reduce their exposure to R & D risks. In this context, the bo...

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Bibliographic Details
Online Access: Full Text (via Springer)
Main Author: Reepmeyer, Gerrit, 1976-
Format: Electronic eBook
Language:English
Published: Heidelberg : Physica-Verlag, 2006.
Series:Contributions to management science.
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Call Number: HD9665.5 .R44 2006eb
HD9665.5 .R44 2006eb Available