Writing for museums /

Writing for museums / Margot Wallace.

"Whether written by administrators, staffers, freelancers, or interns, words are delivered by people in your museums with the knowledge, to be interpreted by strangers. Your story is told everywhere, and with each narration it reinforces your brand; hopefully every single word reflects your bra...

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Bibliographic Details
Main Author: Wallace, Margot A., 1941- (Author)
Format: Book
Language:English
Published: Lanham ; Boulder ; New York ; London : Rowman & Littlefield, [2014]
Subjects:
Communication in museums.
Museums > Social aspects.
Museums > Environmental aspects.
Museums > Public relations.
Museum visitors.
Authorship.
Narration (Rhetoric)
Museum techniques.
Table of Contents:
  • Audio tours
  • Blogs
  • Brochures
  • E-mail
  • Education
  • Environmental graphics
  • Exhibition videos
  • Guided tours
  • Lectures
  • Magazines
  • Newsletters
  • Pinterest, Twitter, and social media strategies
  • Public relations
  • Solicitation letter
  • Store
  • Survey questionnaires
  • Volunteers
  • Website
  • YouTube
  • Writing tips.

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