Sold on radio : advertisers in the golden age of broadcasting / Jim Cox.

"This work covers the history of radio advertising, from its foundation to its development as a sophisticated, profitable system that benefited advertisers, broadcasters, and the public"--Provided by publisher.

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Bibliographic Details
Main Author: Cox, Jim, 1939-
Format: Book
Language:English
Published: Jefferson, N.C. : McFarland & Company, ©2008.
Subjects:

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Holdings details from PASCAL Offsite
Call Number: HF6146.R3 C69 2008
HF6146.R3 C69 2008 Available Place a Hold