Market segmentation : conceptual and methodological foundations / Michel Wedel, Wagner A. Kamakura.
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boston :
Kluwer Academic,
©1998.
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| Series: | International series in quantitative marketing ;
7. |
| Subjects: |
PASCAL Offsite
| Call Number: |
HF5415.127 .W43 1998
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| HF5415.127 .W43 1998 | Available Place a Hold |