Newer insights into marketing : cross-cultural and cross-national perspectives / Camille P. Schuster, Phil Harris, editors.

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Other Authors: Schuster, Camille Passler, 1950- (Editor), Harris, Phil, 1952- (Editor)
Format: eBook
Language:English
Published: New York : Routledge, 2013.
Subjects:
Description
Item Description:"Newer Insights into Marketing: Cross-Cultural and Cross- National Perspectives has been co-published simultaneously as Journal of Euromarketing, Volume 7, Number 2 1999."
"First published by International Business Press"--Title page verso.
Physical Description:1 online resource (107 pages)
Bibliography:Includes bibliographical references and index.
ISBN:9781315809441
1315809443