Innovation and marketing in the video game industry : avoiding the performance trap / David Wesley and Gloria Barczak.

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Main Author: Wesley, David T. A.
Other Authors: Barczak, Gloria
Format: eBook
Language:English
Published: London : Routledge, 2016.
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Full Text (via Taylor & Francis)

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Call Number: HD9993.E452 W47 2016
HD9993.E452 W47 2016 Available