Usability testing for survey research / Emily Geisen, Jennifer Romano Bergstrom.
This book is a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to mee...
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| Online Access: |
Full Text (via Skillsoft) |
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| Main Authors: | , |
| Format: | eBook |
| Language: | English |
| Published: |
Cambridge, MA :
Morgan Kaufmann,
[2017]
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| Subjects: |
| Summary: | This book is a guide to the tools necessary to evaluate, test, and modify surveys in an iterative method during the survey pretesting process. It includes examples that apply usability to any type of survey during any stage of development, along with tactics on how to tailor usability testing to meet budget and scheduling constraints. |
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| Physical Description: | 1 online resource (xix, 230 pages) : illustrations |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780128036815 0128036818 |
| Source of Description, Etc. Note: | Online resource; title from title page (Safari, viewed March 10, 2017). |