Into Africa : a guide to Sub-Saharan culture and diversity / Yale Richmond and Phyllis Gestrin.

From the Publisher: Examines the significance of culture, community, ethnicity and language when establishing relationships or doing business in African countries. This 2nd edition includes new material covering changes in politics and business practices, trade with the United States and Europe, cha...

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Bibliographic Details

Online Access:	Full Text (via Skillsoft) Full Text (via Skillsoft)
Main Author:	Richmond, Yale
Other Authors:	Gestrin, Phyllis
Format:	Electronic eBook
Language:	English
Published:	Boston : Intercultural Press, 2009.
Edition:	2nd ed.
Subjects:	Africa, Sub-Saharan > Social life and customs. Business enterprises, Foreign > Africa, Sub-Saharan. Investments, Foreign > Africa, Sub-Saharan. International business enterprises > Africa, Sub-Saharan. Business enterprises, Foreign International business enterprises Investments, Foreign Manners and customs Sub-Saharan Africa