From selling on e-commerce platform to selling on WeChat platform : an exploration of B2C e-commerce of agricultural byproducts in China / Kanliang Wang, Bo Yang, Minder Chen.
Although agricultural byproducts sales are dominated by traditional sales channels nowadays, recently agricultural byproducts e-commerce is developing rapidly. What to sell and how to sell on the Internet are the two most concerning problems for companies selling agricultural byproducts. To be a cop...
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Main Authors: | , , |
Format: | eBook |
Language: | English |
Published: |
London :
Renmin University,
2015.
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Series: | SAGE business cases.
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Subjects: |
Internet
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Call Number: |
HF5548.325.C6 W36 2015
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HF5548.325.C6 W36 2015 | Available |