Enterprise culture in neoliberal India : studies in youth, class, work and media / edited by Nandini Gooptu.

The promotion of an enterprise culture and entrepreneurship in India in recent decades has had far-reaching implications beyond the economy, and transformed social and cultural attitudes and conduct. This book brings together pioneering research on the nature of India's enterprise culture, cove...

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Bibliographic Details
Online Access: Full Text (via Taylor & Francis)
Other Authors: Gooptu, Nandini
Format: eBook
Language:English
Published: London ; New York : Routledge, 2013.
Series:Routledge contemporary South Asia series ; 74.
Subjects:
Description
Summary:The promotion of an enterprise culture and entrepreneurship in India in recent decades has had far-reaching implications beyond the economy, and transformed social and cultural attitudes and conduct. This book brings together pioneering research on the nature of India's enterprise culture, covering a range of different themes: workplace, education, religion, trade, films, media, youth identity, gender relations, class formation and urban politics. Based on extensive empirical and ethnographic research by the contributors, the book shows the myriad manifestations of enterprise culture and the ma.
Physical Description:1 online resource (244 pages)
Bibliography:Includes bibliographical references (pages 222-236) and index.
ISBN:9781134511792
1134511795
1306112435
9781306112437
9781134511860
1134511868
9781315889795
131588979X
Source of Description, Etc. Note:Print version record.
Terms Governing Use and Reproduction Note:Restricted: Printing from this resource is governed by The Legal Deposit Libraries (Non-Print Works) Regulations (UK) and UK copyright law currently in force.