Pathways to polling : crisis, cooperation and the making of public opinion professions / Amy Fried.
In mid-century America, the public opinion polling enterprise faced a crisis of legitimacy. Every major polling firm predicted a win for Thomas Dewey over Harry Truman in the 1948 presidential election-and of course they all got it wrong. This failure generated considerable criticisms of polling and...
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Format: | eBook |
Language: | English |
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New York :
Routledge,
2012.
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Internet
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Call Number: |
HN90.P8 F75 2012eb
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HN90.P8 F75 2012eb | Available |