Comparative responses to globalization [electronic resource] : British and Japanese enterprises / edited by Maki Umemura, Cardiff Business School, UK and Rika Fujioka, Kansai University, Japan.

The authors of this volume explore how British and Japanese firms have responded to globalization from a long-term perspective. Around the world, firms have responded to globalization in diverse ways, from expanding their operations, differentiating their products, normalizing risk, to adopting new...

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Bibliographic Details
Online Access: Full Text (via Springer)
Other Authors: Umemura, Maki, Fujioka, Rika
Format: Electronic eBook
Language:English
Published: Houndmills, Basingstoke, Hampshire : Palgrave Macmillan, 2013.
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Call Number: HD2755.5 .C636 2013
HD2755.5 .C636 2013 Available