Surfing the global tide [electronic resource] : automotive giants and how to survive them / Michael S. Wynn-Williams.
Car manufacturing epitomizes modern industry, yet the overall perspective has been lost in speculation and self-promotion. Based on six years of research, this book is the first in years to reassess the industry. The result is a paradigm that quantifies the fundamental economies of scale and firm or...
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Full Text (via Springer) |
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Format: | Electronic eBook |
Language: | English |
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Basingstoke :
Palgrave Macmillan,
©2009.
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