Hybridization of MNE subsidiaries [electronic resource] : the automotive sector in India / Florian A.A. Becker-Ritterspach.

Multinational enterprises setting up subsidiaries in emerging markets face the ongoing issue as to what extent they can transfer their home-grown or global organizational models. Addressing this question, this book shows how and why the hybridization profiles of automobile subsidiaries in India diff...

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Online Access: Full Text (via Springer)
Main Author: Becker-Ritterspach, Florian A. A., 1972-
Format: Electronic eBook
Language:English
Published: Basingstoke [England] ; New York : Palgrave Macmillan, 2009.
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Call Number: HD9710.I42 B43 2009eb
HD9710.I42 B43 2009eb Available