Communities of commerce : building internet business communities to accelerate growth, minimize risk, and increase customer loyalty / Stacey E. Bressler, Charles E. Grantham, Sr.
Annotation "Stacey Bressler and Charles Grantham offer us our first detailed look at communities of commerce and how they are transforming the nature of competition both on and off the Internet. They explore the forces that precipitated the emergence of communities of commerce, and explain why...
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Online Access: |
Full Text (via Internet Archive) |
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Main Author: | |
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Format: | eBook |
Language: | English |
Published: |
New York :
McGraw Hill,
2000.
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Summary: | Annotation "Stacey Bressler and Charles Grantham offer us our first detailed look at communities of commerce and how they are transforming the nature of competition both on and off the Internet. They explore the forces that precipitated the emergence of communities of commerce, and explain why business that follow this business model."--BOOK JACKET. Title Summary field provided by Blackwell North America, Inc. All Rights Reserved. |
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Physical Description: | 1 online resource (x, 324 pages) : illustrations. |
Format: | Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. |
Bibliography: | Includes bibliographical references (pages 311-317) and index. |
ISBN: | 0071375198 9780071375191 9780071361156 0071361154 |