The name is the game : how to name a company or product / by Henri Charmasson.
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| Online Access: |
Full Text (via Internet Archive) |
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| Main Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Homewood, Ill. :
Dow Jones-Irwin,
c1988.
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| Subjects: |
| Item Description: | Includes index. |
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| Physical Description: | 1 online resource (xiv, 171 pages : illustrations) |
| Bibliography: | Bibliography: p. 157. |