Small cities with big dreams : creative placemaking and branding strategies / Greg Richards and Lian Duif.

How can small cities make an impact in a globalizing world dominated by 'world cities' and urban development strategies aimed at increasing agglomeration? This book addresses the challenges of smaller cities trying to put themselves on the map, attract resource, and initiate development. P...

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Bibliographic Details
Main Authors: Richards, Greg (Author), Duif, Lian (Author)
Format: Book
Language:English
Published: New York, NY : Routledge, 2019.
Subjects:
Table of Contents:
  • Small cities, big challenges
  • Creating opportunities with limited resources
  • Placemaking process: putting things on the move
  • The art of collaboration: finding external partners and keeping them on board
  • Governance: the art of getting things done
  • Marketing and branding the small city
  • Impacts and effects: reaping the rewards and counting the costs
  • Tempo: good placemaking takes time
  • Lessons for other places: critical success factors in the 's-Hertogenbosch story.