Cynthia Beath
Cynthia Mathis Beath (born 1944) is an American economist and Professor Emerita at the Department of Information, Risk and Operations Management at the McCombs School of Business, Provided by Wikipedia
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Designed for digital : how to architect your business for sustained success / by Ross, Jeanne W., Beath, Cynthia Mathis, 1944-, Mocker, Martin
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How to develop a great digital strategy : to succeed today, companies need a unique value proposition that incorporates digital technologies in a way that is difficult for competit... by Ross, Jeanne W., Sebastian, Ina M., Beath, Cynthia Mathis, 1944-
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How to have better strategy conversations about monetizing data / by Wixom, Barbara H., Beath, Cynthia Mathis, 1944-, Owens, Leslie (Leslie Ann), 1972-
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Data is everybody's business : the fundamentals of data monetization / by Wixom, Barbara Haley, 1969-, Beath, Cynthia Mathis, 1944-, Owens, Leslie (Leslie Ann), 1972-
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Data is everybody's business : the fundamentals of data monetization / by Wixom, Barbara Haley, 1969-, Beath, Cynthia Mathis, 1944-, Owens, Leslie (Leslie Ann), 1972-
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