|
HF5823 .A69
|
Advertiser practices in pretesting and evaluating the effectiveness of promotional materials. |
1 |
|
HF5823 .A694
|
The development and approval of creative work. |
1 |
|
HF5823 .A7
|
Practical guides and modern practices for better advertising management / |
1 |
|
HF5823 .A75
|
Prevailing cooperative advertising practices and trends. |
1 |
|
HF5823 .A754 2003
|
Advertising in everyday life / |
1 |
|
HF5823 .A76 2010eb
|
Persuasive advertising : evidence-based principles / |
1 |
|
HF5823 .A78 2018
|
ART OF BRANDED ENTERTAINMENT : a cannes liones jury presents. |
1 |
|
HF5823 .B218
|
The myth of trade advertising. |
1 |
|
HF5823 .B254
|
Systematic approach to advertising creativity / |
1 |
|
HF5823 .B258
|
Readings in advertising and promotion strategy / |
1 |
|
HF5823 .B259 1990
|
The advertising portfolio : creating an effective presentation of your work / |
1 |
|
HF5823 .B313
|
Advertising handbook. |
1 |
|
HF5823 .B32
|
Short talks on advertising. |
1 |
|
HF5823 .B3725 2002
|
Persuasive Signs : the Semiotics of Advertising. |
1 |
|
HF5823 .B387 1995
|
Introduction to advertising and promotion : an integrated marketing communications perspective / |
1 |
|
HF5823 .B39
|
Management and creative advertising : some highly personal reflections on management's relationship (or lack of it) with the creative people in advertising. |
1 |
|
HF5823 .B424
|
The 27 most common mistakes in advertising / |
2 |
|
HF5823 .B438 2000
|
Ads, fads, and consumer culture : advertising's impact on American character and society / |
2 |
|
HF5823 .B438 2004
|
Ads, fads, and consumer culture : advertising's impact on American character and society / |
2 |
|
HF5823 .B438 2007
|
Ads, fads, and consumer culture : advertising's impact on American character and society / |
2 |
